Direct Communication

Most clients think public communications practice solely involves media relations, when it actually includes much more. Direct communication, for example, is critical to building interpersonal relationships with key publics.

JWA is experienced in providing proven direct mail projects for clients, especially in settings of political campaigns, marketing products and services, as well as promoting special events and informing recipients of important issues and developments. Direct Communications include mail cards, newsletters, brochures, virtually any piece that can be directly distributed through some channel to key publics.